Balmain and Olivier Rousteing’s goal to bring forward Black talent and creativity

When Victor Glemaud founded his collective IN THE BLK in 2020, his aim was to begin harvesting a truly supportive community and open even more doors for Black creatives, artists and artisans, pushing forward an actual equitable growth of their craft and share the equal opportunities with each member.

In the two years of its creation, what he has managed to achieve goes beyond the expectations discussed even before its conception. "The beginning of it was eye opening. When our weekly Zoom calls kicked off in June 2020, I quickly realised that Black creative entrepreneurs were isolated from each other and the industry, truly without a real community. Everyone's challenges were exactly the same, no matter the stage of business.” Read More

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